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LIKE NO OTHER
Virgin Active Fitness Club
A campaign to launch Virgin Active as the extraordinary fitness club like no other.
Above is the teaser stunt. Instead of printing the flyer on paper and give them away for no one to look at,
we printed the message on our trainer's body to get the public's attention and amplify it online.
opening.jpg
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Show day.jpg
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Pool_Shark.jpeg
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Launch campaign: Press Ad (brand), Press Ad (Launch Event), Launch Event
A6_Resize_eng.jpg
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02_banana.jpg
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03_orange.jpg
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An ongoing activation, the monthly free class for the public crowd
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